Thursday, June 24, 2010

'Say Yes To The Dress’ Five Rules To Wedding Dress Shopping

Every bride wants to look beautiful on her wedding day. You should be a vision of radiance, making your groom feel like he is the luckiest guy in the world as you walk down the aisle towards him. It’s your moment, and you deserve to look your absolute best!

However, with so many options on the market, how do you go about finding “the dress”?

Recently, Randy Fenoli, of TLC’s Say Yes to the Dress and fashion director of Kleinfeld Manhattan, did an episode on his advice to brides on how to shop for their dress. Here are his five rules to wedding dress shopping success:


  1. Don’t try on a dress that is outside of your budget. If you fall in love with something that you can’t afford, everything else will pale in comparison and leave you feeling disappointed. Don’t set yourself up for disaster!

  2. Don’t keep secrets from your consultant. Your consultant is working with you to make the most of your appointment and help you find exactly what you’re looking for. She/He is an expert in the field. Not being honest and sharing pertinent information, such as that you already have a dress that you have your eye on, or style concerns will limit the effectiveness of your shopping time.

  3. Leave the entourage at home. The best dress shopping experiences are usually limited to one or two people supporting you. The more people you bring with you correlates to the more opinions that will be expressed which will often leave you feeling confused and possibly even overwhelmed. Include one or two people who are closest to you, and who will support you and your decisions, putting aside their own agendas and what they would choose for themselves.

  4. Once you find the dress, stop shopping. With so many options out there, some brides find the dress of their dreams, but are afraid that they missed something and feel the need to keep looking. This can only lead to disappointment. If you find another dress, then comes decision time. If you choose to go with the second dress, then it means forfeiting the deposit already paid on the first dress. Trust yourself and your instincts and stop shopping when you find the dress!

  5. Always wear underwear. What can we say? Your consultant will be in the room with you helping you in and out of the dresses.

Randy’s rules are great, but if I may, here are some of my own words of wisdom to keep in mind when you go shopping for your wedding dress:


  • Make sure you establish a clear budget before you step foot in the bridal salon. Know what your price point is, and be sure to include room for alterations and accessories.

  • Start shopping early. Unless you’re buying off the rack, you’re best to start at least eight to nine months before you’re wedding.

  • Shop with an open mind. You probably will have preferences about the styles you like, but don’t rule out suggestions that your consultant makes. Trust her to lead you in the right decision.

Your dream dress is out there. It’s just a matter of finding it. Keep Randy’s rules (and mine) in mind and your shopping experience will be far more successful and enjoyable!

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Cathy MacRae is a certified wedding and event planner, and owner of Creative Weddings and Occasions and Del Sol Destination Weddings. Located in Calgary, Alberta, Canada, she plans wedding for couples in and around the Calgary and Banff area. She is also a destination wedding and honeymoon travel specialist helping couples plan their weddings in paradise all around the world. For more information about planning your own wedding or for advice from Cathy, please contact her at cathy@creativeweddingsandoccasions.com .

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